Passion and Consulting » academia http://passion-and-consulting.de Thu, 21 Jul 2022 13:11:44 +0000 de-DE hourly 1 http://wordpress.org/?v=3.5 Brands and Branding Geographies: Book Review http://passion-and-consulting.de/brands-and-branding-geographies-book-review/ http://passion-and-consulting.de/brands-and-branding-geographies-book-review/#comments Mon, 04 Mar 2013 07:41:53 +0000 Bodo Kubartz http://passion-and-consulting.de/?p=664 Picture 2The book Brands and Branding Geographies (Edward Elgar, 2011) in which I placed and contributed a chapter titled Sensing brands, branding scents: on perfume creation in the fragrance industry (pp. 125-149; the chapter developed out of my dissertation research) has been reviewed by Janne Lindstedt, Turku School of Economics, in the prominent academic journal Economic Geography (Vol. 88, No. 4: 451-452). In this sympathetic critique, the author appreciates „the theoretical discussion of knowledge in the context of branding geographies – a fresh theme in this field of study” (p. 451). I claimed that the “relevance and role of brands is missing from the knowledge debate in economic geography (p. 146) and tried to inspire an emphasis on this relevant mediator. I am curious about the further developments in this regard. Moreover, the book will shortly be available as a paperback version.

]]> http://passion-and-consulting.de/brands-and-branding-geographies-book-review/feed/ 0 Event in July 2013: academics meet practitioners http://passion-and-consulting.de/event-in-july-2013-academics-meet-practitioners/ http://passion-and-consulting.de/event-in-july-2013-academics-meet-practitioners/#comments Thu, 22 Nov 2012 14:33:33 +0000 Bodo Kubartz http://staging.passion-and-consulting.de/?p=536 Currently, I am coordinating my efforts to get involved in activities beyond the regular consulting routines within the perfume and cosmetics industry. In 2013, one of my initiatives is to organize and chair a session at the Fourth International and Interdisciplinary Conference on Emotional Geographies which is taking place from July 1-3, 2013 at the University of Groningen, The Netherlands. As the conference website claims, the “conference provides a forum for a range of people from different disciplinary backgrounds as well as societal partners and artists to creatively explore the role of emotion in thinking about and experiencing space and society.”

I am organizing a session that is titled Scentual worlds: on emotional geographies of olfaction (Session 36). I invite participants/presenters – both scholars as well as practitioners – to present their work. In their presentations, the focus should be on the relevance of olfaction in society and space. In particular, the relevance of emotions and instinctual relations to scents and smells are highlighted. In the Call for Papers, I claim: “Smells connect directly with the limbic system and evoke immediate sensual relations. This aspect describes the human sense of smell as instinctual, emotional, perceptual, experiential, associational, and affective.” The Call for Papers is open until January 11, 2013.

Thus, if you are interested to learn more about this idea and initiative do not hesitate to get in touch with me.

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